In our experience many clients focus their resources only on WeChat, perhaps also combined with a website. While this may work - depending on the specific situation - in most cases it seriously limits the impact of your marketing. But there is good news: An intelligent strategy making use of a wider range of China's online universe can substantially amplify the impact of your efforts. And even better news: Done right it will not even be costly.
At Shanghai Jungle we specialise in smart, simple, affordable and hands-on solutions focusing on the nature of our individual clients. And while it is seldom easy it is always fun - and in the vast majority of cases success is completely possible.
- Listen to truly understand who exactly you are and want to achieve.
- Develop a clear strategy for which channels to use and how to do it
- Strategy implementation from A to Z
- Set clear and realistic Key Performance Indicators
- Regular feedback and reporting
Shanghai Jungle was founded in 2013. The company is based in Shanghai and solely focused on helping western companies organisations and government agencies with their China marketing.
Our focus is mainly online marketing - but we also provide offline marketing, market research and related services. Our team consists of Chinese, German, Danish, Swedish and Czech nationals, which we believe enable us to both understand our clients and also the Chinese market. We currently serve more than 100 clients from 12 different countries.